2016戛纳创意节 户外类作品集

2016-06-23 17:43 30808

迷之内涵,2016戛纳创意节户外类金奖作品合集

王洋

在2016戛纳创意节当中,作为报奖作品最多的户外类别共收到5365件作品。而获奖作品中除了我们已经看到的收获不同类别金狮子的宜家等,意外地是还有一些重口和血腥的海报平面还将出现在下面的户外平面广告作品集中。

嗯....这样的海报出现在户外真的好嘛?


全场大奖

Title: BREWTROLEUM
Client: HEINEKEN NEW ZEALAND
Agency: COLENSO BBDO Auckland 
 
 

金奖

类别:Retail, e-Commerce, Restaurants & Fast Food Chains


Title: BED 
Client: IKEA - SAUDI ARABIA
Agency: MEMAC OGILVY Dubai

 
   

Title: LAMP
Client: IKEA - SAUDI ARABIA    
Agency: MEMAC OGILVY Dubai  
 

Title: NIGHTSTAND
Client: IKEA - SAUDI ARABIA
Agency: MEMAC OGILVY Dubai

 
   

Title: TABLE
Client:IKEA - SAUDI ARABIA
Agency: MEMAC OGILVY Dubai

 

Title: MAN
Client: DUTCH MILL CO.    
Agency: MONDAY Bangkok        
类别:Charities, Public Health & Safety, Public Sector & Awareness Messages

Title:
WALLS
Client: JORGE CASTAÑEDA
Agency: WING New York

 
 
Title: PROBLEMS
Client: JORGE CASTAÑEDA
Agency: WING New York

 
 
Title: PEOPLE
Client: JORGE CASTAÑEDA
Agency: WING New York

 

类别:Non-Standard Indoor Advertising

Title: VAN GOGH BNB
Client: ART INSTITUTE OF CHICAGO
Agency: LEO BURNETT CHICAGO
 

Title: SUGAR DETOX
Client: INTERMARCHÉ
Agency: MARCEL Paris
类别:Drinks

Title: LADY
Client: DUTCH MILL CO.
Agency: MONDAY Bangkok
Title: OFFICE
Client: DUTCH MILL CO.
Agency: MONDAY Bangkok
类别:Travel & Transport

Title:
AIRBNB ANIMALS | PIG
Client: AIRBNB
Agency: TBWA\CHIAT\DAY NEW YORK  /TBWA\LONDON
 
 
Title: AIRBNB ANIMALS | ARMADILLO
Client:AIRBNB 
Agency:TBWA\CHIAT\DAY NEW YORK  /TBWA\LONDON
 
 
Title: AIRBNB ANIMALS | SPIDER
Client: AIRBNB
Agency:TBWA\CHIAT\DAY NEW YORK  /TBWA\LONDON 
 

Title: AIRBNB ANIMALS | OCTOPUS
Client: AIRBNB
Agency:TBWA\CHIAT\DAY NEW YORK  /TBWA\LONDON
 
 
Title: AIRBNB ANIMALS | PENGUIN
Client: AIRBNB
Agency: TBWA\CHIAT\DAY NEW YORK  / TBWA\LONDON
 

 
类别:Art Direction

Title: PORTRAITS
Client: THAI HEALTH PROMOTION FOUNDATION
Agency: SAATCHI & SAATCHI Singapore

 

Title: THINKING
Client: THAI HEALTH PROMOTION FOUNDATION
Agency: SAATCHI & SAATCHI Singapore

 
 

Title: SMILING
Client: THAI HEALTH PROMOTION FOUNDATION
Agency: SAATCHI & SAATCHI Singapore

 

类别:Ambient Experiential & Immersive Digital

Title: ACTUAL REALITY
Client: JAGUAR LAND ROVER NEW ZEALAND
Agency: Y&R NZ Auckland        

 

 

 
Title: SURVIVAL BILLBOARD
Client: MICROSOFT
Agency: McCANN LONDON 
 

类别:Special Build

Title: BREWTROLEUM    
Client: HEINEKEN NEW ZEALAND
Agency: COLENSO BBDO Auckland    


金奖两项(Use of Ambient Outdoor )&(Special Build)    
 

类别:Copywriting & Home Appliances, Furnishings, Consumer Electronics & Technology

Title: SOFA
Client: IKEA AUSTRIA 
Agency: DDB GROUP GERMANY Berlin / DDB GROUP Hamburg / DDB GROUP DÜSSELDORF
 
 

Title: BED
Client: IKEA AUSTRIA
Agency: DDB GROUP GERMANY Berlin / DDB GROUP Hamburg / DDB GROUP DÜSSELDORF 

 

Title: GRILL
Client: IKEA AUSTRIA
Agency: DDB GROUP GERMANY Berlin / DDB GROUP Hamburg / DDB GROUP DÜSSELDORF 

 

类别:Live Advertising and Events
 

Title: THE NEXT REMBRANDT
Client: ING
Agency: J. WALTER THOMPSON AMSTERDAM 

 

Title: THE FAIREST NIGHT OF ALL
Client: AB INBEV
Agency: DEL CAMPO SAATCHI & SAATCHI Buenos Aires
 

Title: MA PLACE EST DANS LA SALLE
Client: PRODISS
Agency: FRED & FARID PARIS
 
 

类别:Illustration

Title: HUMILIATION
Client: AMNESTY INTERNATIONAL
Agency: OGILVY GERMANY Frankfurt    
c
   

Title: TORTURE
Client: AMNESTY INTERNATIONAL
Agency: OGILVY GERMANY Frankfurt  

 
  

Title: ISOLATION
Client: AMNESTY INTERNATIONAL
Agency: OGILVY GERMANY Frankfurt   
        

Title: VOICELESSNESS    
Client: AMNESTY INTERNATIONAL
Agency: OGILVY GERMANY Frankfurt        

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